4AM Product Design was founded in London in 2024 by University of the Arts London graduates Haoran Bie, Jingnyu Wang, Shuyu Bai, Ying Qian and Zhicheng Liu. The studio was created with a simple ambition: to bring endless humour, warmth and imagination into everyday home objects.

In the beginning, we were just setting up a small weekend stall at Jubilee Market. Two years later, 4AM has grown into a distinctive homeware and object collection, exploring the meeting point between new technologies and traditional craft, subtle Eastern aesthetics and an international design language.